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The Citadel Brand Guidelines

The Citadel Brand Guidelines

The Citadel

  • Messaging
    • Brand Narrative
    • Editorial Guidelines
    • Mission and Core Values
  • Visual Identity
    • The Citadel Logo
    • The Citadel Seal
    • Colors
    • Fonts
  • Licensing
  • Social Media
  • Tools
    • Download Logo Assets
    • Marketing Lockup Generator
    • Business Card Generator
    • E-mail Signature Generator
    • Official Letterhead
    • Presentation Templates

I’m here to learn.
Walk through the basics of our brand. Explore our narrative, editorial guidelines, logo system, and visual identity.
I’m here to create.
Find the logo that’s right for you—then create business cards, letterhead, presentations, and other content.

What would you like to learn about?

Telling The Citadel story
At a loss for words? We’ve developed copy you can use to tell our story.
Writing consistently
Creating uniformity in style ensures that our publications are world class.
Using our logo
There are several ways to use our logo—we can help you find the one that’s right for you.
Choosing the right color
By using color wisely, you can help create a strong visual identity for The Citadel brand.
Picking a font
When designing materials, you have two brand fonts to choose from.
Getting started on social media
If you’re looking to establish a social media presence, we can help.

What is The Citadel brand?

The Citadel brand is our college’s most powerful asset. By consistently applying all the elements of The Citadel brand identity across all touchpoints, we create and maintain a strong presence that reinforces who we are, how we define our personality and the value we provide to our key audiences.

Learn more

What would you like to create?

Logo lockupsBusiness cardsLetterheadPresentations

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Contact Information

Office of Communications & Marketing
The Citadel
171 Moultrie Street
Charleston, SC 29409-6520
843.953.6779
ocm@citadel.edu

Campus Location
205 Richardson Avenue

Office Hours
Monday – Friday,  8:30am to 5pm

Citadel Barracks Logo

The Citadel
171 Moultrie Street
Charleston, SC 29409
843.225.3294

Brand Toolbox

  • Messaging
    • Brand Narrative
    • Editorial Guidelines
    • Mission and Core Values
  • Visual Identity
    • The Citadel Logo
    • The Citadel Seal
    • Colors
    • Fonts
  • Licensing
  • Social Media
  • Tools
    • Download Logo Assets
    • Marketing Lockup Generator
    • Business Card Generator
    • E-mail Signature Generator
    • Official Letterhead
    • Presentation Templates
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